Abb Takk Channel has hired the bold VJ of Pakistan media industry, Mathira Khan for their 3page entertainment show, titled ‘Red’. The show is aired on the weekends, Saturday and Sunday respectively with air timings 7:30 PSTRed is an entertainment show that covers gossips, insight stories from Lollywood, Bollywood and Hollywood. News and behind the screen stories of the celebrities, related to their professional lives are covered in the show.
In her ‘unique’ style, Mathira hosts the show, wearing short skirts, tops and western style dresses.
Mathira comments on the story that is to be aired. After her few words, detailed video with a package made for the purpose is telecasted. The video is followed with voice over that comments over the films, the celebrities and discusses the likely results.
Mathira, the re-known name in the Pakistan media industry for her boldness, dance performances, her acts who is often in the limelight for the scandals associated with her. But her personality attracts much of the viewership producing high rating shows. She is also brand ambassador for various fashion products and designer clothes. The ‘Red’ hosting girl has worked in several sitcoms, did modeling, item songs, hosting and drama serials on television.